At the Cleveland Museum of Art, art isn’t simply checked out– it’s likewise experienced.
As soon as within the museum, clients are rapidly introduced to an ArtLens Wall, a five feet by 40 feet MicroTile wall– the tallest of its kind– that showcases tiles that stand for the museum’s long-term collection.
Every 40 seconds, the wall surface changes to show art by a various category, organizing by material, time period, or strategy. As customers surf the collection– which is anywhere from 4,200 to 4,500 pieces, depending on the present curation– they can focus or broaden to learn more. Six times per hr, the wall surface updates its images based upon data produced by viewers that have “favorited” a piece, either manually on the wall surface or from their ArtLens smart device app.
By tapping their Bluetooth-enabled device to a docking station, the ArtLens application can save the customer’s favorites or assist them to these artworks in the museum.
“We are trying to blend art and technology in a way that it invites visitors to interact and engage in new kinds of experiences with art,” Jane Alexander, Chief Information Officer at CMA, claimed. The goal, she explained, is to demystify art for a larger public and also engage people with their collection.